The way of designing and working on buildings and world marvels changed forever when the architectural industry adopted the digital world. Everything could be so precise now, calculated, and never short of the measurements in any way. All of this due to the exterior visualization of the buildings and exterior rendering. For those who are not well caught up with the concept, architectural visualization is the presentation of the exterior of a building in such a way that a person who knows nothing about architecture could easily understand the design concepts.
The simulated environment is where the magic happens, the person can view the design from all angles, understanding the logic and science behind it and verifying every detail with his own two eyes before investing a heavy sum of money in it. Following are some of the benefits of exterior visualization and the effect it can have on your next project;
1. Creating powerful presentations
Suppose you are asked to work on a building’s exterior and you are almost done with the draft, would you present your clientele with the blueprints or schematics of the building’s exterior? They won’t be able to understand anything and the deal would be off before it even began. That is why it is important to make your clients understand what they are paying for and that could only happen with a powerful presentation of the building’s exterior in real-time thus getting help from exterior visualization. Rest assured the presentation will be fully up to the mark making even the minutest details of the building visible to the customer and taking your deal to the next level.
2. Verify design flaws
The next thing that will be of huge help to you is checking the design flaws within the project. The tensile strength of the building, the amount of load that it can bear and all such settings become more visible and apparent with exterior visualization. This will save you money and the most valuable thing that would be spent otherwise on redesigning the building, your time. Catching the flaws in the building design early on is a great way to satisfy your clients but also in terms of making necessary changes before the project soars its wings.
3. Market your designs and ideas
Another great objective that seems to be fulfilled with exterior visualization is the marketing of your already prepared building designs and ideas. Possibly you have tons of designs already worked and ready to be adopted by clients but you fail to engage your customers with these and are requested to work on something new and different. What you can do is to render these designs into 3D visualization and make them available either on your company’s website or by presenting them to the client in a meeting. Surely some of them will get picked right out of your hands thus increasing your ROI (return on investment) with marketing and pre-designing of these exterior ideas.
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